Why an LED scrolling sign?
An LED scrolling sign can do the work of multiple conventional signs. The capability to post multiple multi-word messages with one display can result in significant savings.
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In addition, your message will be more likely to reach it's intended target, as a result of the bright LED lights, and the constant movement and/or flashing.
Light box signs with comparable display areas will cost approximately half of what a programmable LED sign costs. However, there is no limit to the number of messages that an LED sign can deliver. The eye-catching movement of an LED display will result in messages that people notice, long before they even see a light box sign.
Neon signs deliver a very noticeable message, but are usually limited to one or two words. Even a simple (off the shelf) neon model will cost about the same as a comparably sized scrolling LED sign. Furthermore, the neon message can never be changed, and the life expectancy is only 25-50% of that of an LED sign.
Custom neon units will usually cost significantly more than a comparably sized LED sign, making an LED scrolling sign the best choice all the way around.